American Real Estate Association Debuts Membership Program

Competing with NAR, AREA Offers Two Membership Tiers

The American Real Estate Association (AREA) has launched a membership program, offering an alternative to the National Association of Realtors (NAR).

Membership Tiers and Costs

AREA offers two membership tiers:

• Basic Membership: $20 annual fee
• Founding Membership: $250 lifetime fee

Founding members receive additional benefits, such as discounted registration fees for AREA events.

Mission and Goals

AREA aims to provide a voice for real estate professionals who feel underserved by NAR.

The association's goals include:

• Advocating for the interests of real estate professionals
• Providing educational and networking opportunities
• Promoting ethical practices in the real estate industry

Membership Growth

AREA's membership has grown significantly since its launch in 2022.

The association absorbed the Realty Alliance of New York in 2023, bringing its total membership to nearly 30,000.

AREA plans to continue expanding its membership and influence in the real estate industry.